Unlimited Email Marketing
The power to engage with targeted, personalized messages at the right time
- Click and create setup for easy campaign deployment
- Automated drip marketing to nurture leads through multi-touch campaigns designed to keep your franchise top-of-mind with prospects
- Segmented lead lists for targeted newsletters
- Single-click access to view prospect activity reports
- Real-time Lead Alerts on prospect browsing behavior
Contact Management
With eMaximation Contact it’s easier to build stronger, longer-lasting relationships
- Access critical prospect information in a single system shared across your organization
- Manage appointments with calendar or task list view
- Track history of all notes and conversations
- Store all documents, agreements, and contracts related to candidates in a single location
- Access important candidate information and documents remotely and on mobile devices
Sales Automation
Spend more time selling and less time managing technology
- Automated data entry from 3rd party lead portals
- Real-time automated lead tracking
- Automated alerts and reminders
- Lead spreadsheet exports / imports
Dashboards and Reporting
Monitor and Analyze key performance measures across your franchise system in real time
- Easy to use, modify, and create reports
- Direct observation of franchise sales & marketing performance with a single click
- Drill down into detailed lists of franchise prospects, franchisees, and customers
- Choose from line graph, pie chart, bar graph views, and more
Business Alerts and Notification
Faster reaction times provide a competitive selling advantage across your entire franchise system, while allowing your operations team to deliver better support to franchisees.
- Instant alerts on important milestones in franchise development process, prospect interest activity, scheduled and completed tasks, lead source performance, marketing campaign effectiveness, and franchisee communications
- Branded and customized alerts for development and support team, as well as franchisee, communication
Workflow Automation
Spend more time selling and less time managing technology.
- Automated task scheduling and email delivery at key stages in the sales or operations process
- Automated process triggers based on prospect browsing behavior through email campaigns or eMaximation FRM
- Lead spreadsheet exports / imports
- Electronic franchise application capture and FDD delivery
Advertising Manager
Improve the quality of your leads by analyzing conversion costs in real time across all advertising vendors.
- Cost per lead, cost per franchisee, cost per application, cost per qualifier, or any other critical benchmark in your development process
- Store all contract information details per vendor and update the information through easy-to-use interface
Franchise Roadmap
Increase sales productivity and brand loyalty by building stronger relationships with franchise prospects and customers.
- Facilitate customer and prospect interaction with password protected access into eMaximation FRM
- Increase conversion rates, shorten the sales cycle, improve sales team efficiency, and lower acquisition costs
- Provide franchise prospects with media-rich campaign presentations, step-by-step information on the franchise sales process, access to important documents, and the ability to make notes and ask questions directly to your franchise development team
- Track all prospect activity such as frequency and length of interaction within any area of the system
eMaximation Sales Administrator
Leverage the full extent of eMaximation’s resources to maximize your technology investment and supercharge franchise development.
- Dedicated franchise development specialists will help you better manage eMaximation by providing on-going best practices consultation, conducting once a month review calls, and by monitoring user adoption.
- Lead qualification by an eMaximation representative on behalf of your franchise
- Email campaign creation and deployment to keep your most up-to-date marketing materials in front of new prospects, and a long term spotlight on the front end of your sales pipeline to ensure that no opportunity is lost.
